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The Fourth Frontier: Exploring the New World of Work

 

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A New Territory Lies at the Rim of the New Economy -

A territory that has been around since the beginning of time, but is uncharted and foreign to most followers of Christ in the 21st century. It's the territory of work: the Fourth Frontier.


This Frontier is Ripe with Opportunity -

Business strategists Stephen Graves and Thomas Addington approach this frontier with this outward observation and the inward realization that we are commanded to do so by our King. Unlike other God-ordained institutions - church, family, and government - followers of Christ routinely treat work as a necessity: something we must do to make a living, a separate and disconnected entity of existence. Addington and Graves show that work, in fact, is ordained by God. By exploring such landscapes as calling, devotion, stewardship, influence, integrity and rest, readers can discover how to have a Kingdom influence in the marketplace while living an integrated life in the Fourth Frontier.

 

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What's New at Avodah?

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New Book Reviews by Avodah - 05/01

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Faith & Work Books of Note...

Avodah Abroad!


England - Financial Times
A business school in England recently hosted a debate about the pros and cons of spirituality in the workplace. Avodah's Chairman, Bill Pollard, was quoted in his capacity as Chairman of the ServiceMaster Company. 9/21/01

Japan - Newsweek
The Japanese language edition of Newsweek ran a story referencing Avodah "Spirituality." 9/6/01

Germany - "Wort zum Tag: zu Christsein am Arbeitsplatz"
(Word of the Day: Faith in the Workplace)
, a radio broadcast by Dr. Werner Schwartz, on Germany's station SWR2, "Word of the Day" program. 2/18/01

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